Complete Audio Interview with Social Media Expert – Viveka von Rosen

Posted by Talha on June 9, 2010, filed in: Social Media Marketing

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Prepare for an interview like no other with Social Media Expert – Viveka von Rosen.

Social Media Networking has grown rapidly in the last 4 years. Companies are jumping aboard the ship and trying to connect with their customers and clients, some properly and some without knowing how to use social media properly (as we will discuss in the interview).

In the interview, we go through the following items:

The power of social networking – Creating the content that you are jazzed about

Get great tips on Linkedin on Viveka’s website

We discuss the three biggest Social Media Networking sites Facebook, Linkedin and Twitter (Connect with us by clicking on the icons below)

The positives and negatives of each one. Plus the growing business aspect of Twitter and what that means for businesses in the future.

Viveka shares with us some success stories of how businesses have become the thought leaders in their industry after implementing Social Media into their gameplan.

Jobseekers – You will love this! We talk about how LinkedIn can be used to find a really good job and wait till you hear the numbers of how many companies hire exclusively through LinkedIn.

The message that you will get after listening to that part is “If you are already not on LinkedIn, you have to be on LinkedIn to find a good job in these economic times.”

How to take social networking success towards a sale.

Get the facts for the success rate on outbound marketing vs. personal networking marketing

Ways to automate social media marketing. But as Viveka explains, its important to remain human and not become pushy pushy with the sales marketing. That style does not work in social media…

Here are some beneficial sites when using social media:

- Tweetdeck.com – Post on twitter, Facebook, LinkedIn from your desktop. Makes it much easier than to go to all the sites separately.
- Hootsuite.com – View reports and statistics for your social media accounts.
- Buzzom.com – Manage multiple social media accounts from one place.

Listen as we tackle the question: Is it the social media platform or the relationships you build within those platforms?

Value of niche marketing in this economy and its benefits.

Llinkedin and jobs… (more to come on this in the future)

Podcast: Play in new window | Download (Duration: 41:08 — 14.1MB)

Bio of Speaker:

Viveka is a successful entrepreneur, nationally renowned IA Certified LinkedIn trainer and expert, and a respected social media speaker. Her extensive sales and marketing background includes a specialization in helping her clients use social media marketing techniques to increase their business exposure.

Viveka has been named “Master of Social Media” for ABCN, the world’s largest OBC (Office Business Center) Broker and Training company, and has helped to design, develop and teach their social media training and management program. She is a key member and trainer in the LinkedStrategies group – a conglomerate of the top LinkedIn trainers in the world. Viveka is also the Social Media Strategist for Servana.com, and Best Business Practice Institute, and the LinkedIn “specialist” and trainer for CertifiedSocialMedia.com and The International Social Media Association. Viveka was also just accepted into the Social Media Jockeys, a ground breaking social media development and management company.

From a strong background in life and business coaching, and a history of working with professional women, Viveka is currently writing her book on women in social media, and how social media becomes a tool of empowerment. (Expected release date Summer 2010)

Viveka strongly believes that giving is a best practice and is passionate about meeting new people and supporting them in their passions and purpose. She is committed to making “Social Media Work for You.”

Viveka von Rosen

Founder, Linked Into Business

www.linkedintobusiness.com for useful social media tips, tricks and presentations

LinkedIn Profile: www.linkedin.com/in/LinkedInExpert

Twitter: www.twitter.com/LinkedInExpert

Facebook FanPage: www.facebook.com/LinkedInExpertTraining

Facebook Personal Profile: www.facebook.com/viveka.vonrosen

Tags: facebook, jobs, linkedin, marketing, sales, social networking, twitter

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Stephanie Vega

Social media has, indeed, changed the marketing landscape. A business without a Facebook and/or Twitter presence is now the exception rather than the rule. And being able to actually network online for jobs is really a breakthrough in social interaction. I do worry sometimes that we are relying to much on third parties for our vitality. Facebook could seriously wound some businesses by merely pulling there service out from under them.
Kim Rawks

I did find my first job out of college on line. I blasted a website that had my resume on it through twitter, linkedin, and facebook. Got 10 bites in one day. Social media seems to be limitless in it’s potential.
Tamara Sanchez

I’ve been playing around with I-tunes new social network Ping. Totally music based and allows you to find new music and friends. It’s cool for musicians, too.
http://www.scandalouswomen.com Stephanie Vega

Hey Tamara, cool! I’ve been looking forward to Ping myself. I’ve heard i-tunes 10 is a lot less buggy than previous versions. Is that your experience?